The latest State of Play event, which aired just hours ago on June 4th, has set a remarkable record by becoming the most viewed broadcast in the series' history. With an impressive 2.8 million views at the time of writing, this latest installment surpasses previous popular broadcasts, including the dedicated livestream for Horizon Forbidden West and the summer State of Play of 2022.
As anticipation builds, it will be fascinating to see if the upcoming broadcast for Ghost of Yotei can challenge this record-setting viewership. The excitement surrounding this event indicates a growing interest in PlayStation content, making the competition for viewership even more intense.
While this recent State of Play has achieved remarkable popularity, it is essential to note that it is not the most viewed livestream from PlayStation overall. That title belongs to various PS5 reveal broadcasts and the PS Showcases that took place in 2021 and 2023, respectively. These events have historically attracted larger audiences, showcasing the latest innovations and game releases from Sony Interactive Entertainment.
What stands out about this latest State of Play is the clear trend of increasing interest in these broadcasts. The February 2023 event was the fourth largest in the history of State of Play, highlighting how recent installments are capturing the attention of gamers. In fact, two of the top five most viewed broadcasts are from 2023 alone, indicating a strong upward trajectory for PlayStation's marketing strategy.
As the gaming community eagerly awaits future announcements, the success of the latest State of Play sets a high bar for upcoming events. With the ongoing interest in PlayStation titles, it will be intriguing to see how these broadcasts evolve and whether they can continue to attract large audiences in the future.
