In a decisive move, online retail giant Shein has announced the permanent ban on the sale of all sex dolls worldwide. This action follows serious allegations regarding the display of products that exhibit a childlike appearance on its platform. The controversy erupted when a French consumer watchdog raised concerns over the categorization and descriptions of these dolls, suggesting that they implied a connection to child pornography.
On Monday, Shein confirmed that it has permanently suspended all seller accounts linked to illegal or non-compliant sex doll products. In a proactive measure, the company has also temporarily removed its entire adult products category as a precautionary step. Shein emphasized that every listing and image related to these controversial sex dolls has been completely purged from its platform.
In light of this incident, Shein has committed to conducting a thorough review of its listings and plans to implement stricter controls on sellers. The company has also enhanced its keyword blacklist to prevent sellers from attempting to circumvent product listing restrictions. This step is part of Shein’s broader initiative to maintain a safe and compliant shopping environment.
Donald Tang, the executive chairman of Shein, stated, “The fight against child exploitation is non-negotiable for Shein. These listings were from third-party sellers, but I take this personally. We are tracing the source and will take swift, decisive action against those responsible.” This statement underscores Shein’s commitment to addressing the serious issue of child exploitation.
The controversy began when France's Directorate General for Competition, Consumer Affairs, and Fraud Control raised alarms about the dolls on Saturday. In response, Shein acted quickly to remove the problematic listings and initiated an investigation into how such products were allowed on its platform. France's finance minister even warned that the Singapore-based retailer could face a ban from the country if it continued to sell these controversial items, just days before Shein was set to open its first permanent outlet in Paris.
As the situation unfolded, protests against Shein were noted outside the BHV department store, located opposite Paris's city hall, where the retailer's new outlet is scheduled to open this week. This incident adds to the ongoing scrutiny Shein has faced regarding the environmental impacts of fast fashion and the working conditions of individuals involved in the production of its products.
As Shein navigates these challenges, its recent actions reflect a growing awareness and responsibility towards consumer safety and ethical business practices.