Technics, a renowned name in the audio industry, is best known for its pioneering direct-drive turntables. The company made a significant impact in the early 1970s with the introduction of the world’s first direct-drive turntable, the SP-10. This innovation laid the groundwork for the iconic SL-1200, which remains one of the most celebrated turntables in history. While Technics has expanded its product line to include a variety of hi-fi components and speakers, its reputation for elite direct-drive turntables continues to attract audiophiles around the globe.
This week at CEDIA, Technics unveiled two new affordable direct-drive turntables: the SL-40CBT and the SL-50C. Both models are designed for newcomers to vinyl as well as those looking to upgrade from entry-level setups. Remarkably, both turntables are priced the same and share a strikingly similar aesthetic.
Maintaining the classic characteristics of a Technics turntable, both models feature an iron-coreless direct drive motor and a high-precision S-shaped aluminum tonearm. However, instead of the traditional aluminum die-cast chassis, these new models boast a sleek and minimalist MDF wood construction with a premium finish. This refined design aligns perfectly with contemporary home decor.
The SL-40CBT is designed as a more accessible, “plug-and-play-ready” option. Ideal for beginners, this model requires fewer external components to operate effectively. It features a switchable moving-magnetic phono preamplifier, allowing users to connect it directly to powered speakers or a traditional hi-fi system without any fuss.
Additionally, the SL-40CBT includes built-in Bluetooth capabilities, enabling users to stream their vinyl records wirelessly to headphones or speakers. This modern feature makes it an attractive choice for today’s vinyl enthusiasts who seek convenience without sacrificing quality.
On the other hand, the SL-50C represents a more traditional turntable experience. Unlike its counterpart, the SL-50C does not come with a built-in phono preamplifier, meaning users will need to invest in an external unit or an integrated amplifier equipped with one. Additionally, this model lacks built-in Bluetooth functionality, focusing instead on delivering a classic listening experience.
One significant upgrade in the SL-50C is the inclusion of a higher-end Ortofon 2M Red cartridge, which retails for approximately $100 on its own. Known for its ability to provide an open, dynamic sound with a hint of warmth, the 2M Red enhances the listening experience. In comparison, the SL-40CBT features an Audio-Technica AT-VM95C cartridge, priced around $50.
Furthermore, the SL-50C supports a wider range of playback speeds, including 33, 45, and 78 RPM, whereas the SL-40CBT is limited to 33 and 45 RPM records, making the SL-50C a versatile choice for collectors with diverse vinyl collections.
With the launch of the SL-40CBT and SL-50C, Technics continues to honor its legacy of quality audio equipment while making direct-drive turntables accessible to a broader audience. Whether you're a seasoned audiophile or a newcomer to vinyl, these new models offer options that cater to a variety of preferences and budgets, ensuring that the timeless joy of vinyl records remains alive and well.