Apple's upcoming iPhone 17 Pro models are generating buzz with several anticipated camera-related features, according to insights from an anonymous tipster who reached out to MacRumors today. The tipster claims to have insider knowledge about an iPhone 17 Pro commercial reportedly being produced by the Slovenian company Division Film. While Division Film lists Apple as one of its clients on its website, it is important to note that MacRumors has not independently verified this information, warranting a degree of skepticism.
The tipster unveiled three intriguing features for the iPhone 17 Pro that have not been previously rumored:
Upgraded Telephoto Lens: The new Telephoto lens is expected to offer up to 8× optical zoom, a significant improvement over the 5× optical zoom available on the iPhone 16 Pro models. This upgraded lens is said to have the capability to move, enabling continuous optical zoom across various focal lengths. New Pro Camera App: Apple is reportedly developing an all-new pro camera app designed for both photos and videos. This app would compete with existing applications like Halide, Kino, and Filmic Pro. However, it remains unclear whether this app will be exclusive to the iPhone 17 Pro models. Additional Camera Control Button: An extra Camera Control button is expected to be located on the top edge of the devices, allowing quick access to camera functions and settings. This new button will complement the existing Camera Control button found on the bottom-right edge of all iPhone 16 models.Regarding the pro camera app, the tipster cautioned that Apple might be planning a significant update to its current Final Cut Camera app instead of launching an entirely new application. Additionally, the tipster claimed that rumors about the iPhone 17 Pro featuring a new copper-like color option and a centered Apple logo are indeed accurate.
The iPhone 17 Pro models are expected to showcase a redesigned rear camera system, making it a fitting year for Apple to introduce substantial camera upgrades. These devices are anticipated to feature three 48-megapixel rear cameras, which aligns with Apple's trend of enhancing camera capabilities.
In a previous report, Bloomberg's Mark Gurman indicated that Apple is focusing on improving the iPhone 17 Pro's video recording capabilities. He stated, "In past years, Apple has focused more heavily on the camera's photo-taking abilities. This year it will stress improvements to video recording." One of Apple's goals for the 2025 iPhone line is to attract the vlogging community and video creators, persuading them to transition from standalone cameras to using the iPhone for their work.
Additionally, Front Page Tech's Jon Prosser reported that the Camera app on the iPhone 17 Pro models will allow users to record video using both the front and rear cameras simultaneously. This feature is expected to further enhance the iPhone's appeal to content creators.
As previously mentioned, it is essential to approach these rumors with caution, as they stem from an anonymous tipster without a verified track record. Should other reputable sources confirm or refute these claims, we will update this article accordingly.
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