Apple has traditionally reserved its innovative ProMotion technology exclusively for the ‘Pro’ versions of the iPhone. However, this year may witness a significant shift in the company’s business strategy. Recent reports suggest that the entire iPhone 17 lineup, including the base model, will feature LTPO panels, marking a potential breakthrough for Apple. Interestingly, these reports have not yet considered the introduction of the iPhone 17 Air, which may impact the availability of ProMotion technology in this new model.
The addition of ProMotion to the standard iPhone 17 could eliminate a key differentiator between the high-end iPhone 17 models and the base version. While this change could potentially boost sales by offering more options for customers seeking that smooth scrolling experience, it raises questions about the value proposition of the premium models. Historically, users wanting to enjoy the benefits of ProMotion had to invest in higher-priced devices. However, with the impending launch of the iPhone 17, customers might find themselves with a chance to save while still enjoying advanced display technology.
According to a report from Bloomberg, as highlighted by AppleInsider, the implementation of ProMotion in the iPhone 17 is attributed to Apple’s transition from LTPS panels to the more advanced LTPO technology. This transition not only allows for a higher refresh rate display but also enhances power efficiency. LTPO panels are capable of dynamically adjusting their refresh rates from 10Hz to 120Hz, depending on the content being displayed. This adaptability helps conserve battery life, ensuring a longer-lasting experience for users.
As we await further details on the iPhone 17 Air, it remains unclear whether this model will also enjoy the benefits of ProMotion technology. Currently, there is no confirmation regarding an upgrade for this sleeker variant. As Apple continues to innovate and expand its offerings, the landscape for iPhone enthusiasts is set to evolve significantly in the coming months.
