According to Bloomberg’s renowned tech analyst, Mark Gurman, Apple has a series of innovative products set to debut in 2027. In light of recent Apple releases feeling somewhat stagnant, the tech giant is poised to initiate a significant transformation in its product lineup, which Gurman refers to as a “product renaissance.” This revitalization is expected to kick off around two years from now, promising to engage Apple enthusiasts and reshape the market.
At the forefront of this product renaissance will be Apple’s first-ever foldable iPhone, anticipated to launch in late 2026, alongside the highly awaited iPhone 18 series. This pioneering device will introduce several unique features that distinguish it from existing foldable smartphones like the Galaxy Z Fold 6. Apple plans to command a premium price for this innovative phone, which will boast a crease-free display and a robust titanium frame. For more details on the foldable iPhone, check out our latest roundup.
Following the foldable iPhone, Apple is gearing up to unveil a special model to commemorate its 20th anniversary. Although specific details are scarce, it is confirmed that this model will undergo a significant redesign, described by Gurman as “a mostly glass, curved iPhone – without any cutouts in the display.” This bold design direction is set to capture the attention of both new and loyal Apple customers.
In addition to the new iPhones, Apple is set to launch a variety of new hardware products that leverage the advancements in its AI technology. One notable product in development is a pair of smart glasses intended to compete with Meta’s Ray-Ban glasses, expected to arrive by 2027. These glasses will incorporate new silicon, cameras, speakers, and microphones, enhancing the user’s interaction with their environment. Features akin to the iPhone’s Visual Intelligence will also be integrated into this product, enhancing its functionality and user experience.
Furthermore, Apple is exploring new models of AirPods and Apple Watches equipped with cameras, allowing the integration of Visual Intelligence technology across more devices. This expansion highlights Apple’s commitment to driving innovation in personal technology.
By 2027, Apple’s virtual assistant, Siri, is expected to undergo a significant transformation to meet the growing expectations surrounding AI. According to Gurman, two crucial developments will facilitate this upgrade: new Apple Silicon-based AI server chips and a completely re-engineered Siri that leverages Large Language Models (LLMs). Additionally, Siri’s improved conversational user interface will debut in iOS 20, having been delayed from its initial launch in iOS 19.
In a groundbreaking move, Apple is also venturing into the realm of robotics, with plans to introduce new robotic products by 2027. Gurman notes that these products will hinge on the release of a smaller Apple smart home hub, which has faced multiple delays this year. The first of these robotics products is described as a “tabletop machine with a robotic arm” that will feature an “AI assistant with its own personality.” This integration of robotics into everyday life could redefine how consumers interact with technology.
Beyond 2027, Apple has plans to unveil a groundbreaking product that merges elements of a foldable iPad with a touch-screen Mac. However, Gurman highlights that this ambitious project may not materialize until 2028 or later. As always, the timelines for these products are fluid, and Apple’s plans may evolve as new challenges and opportunities arise.
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