In a significant move, Google has announced that it will cease the launch of new Nest Thermostats in Europe. This decision stems from the unique requirements of heating systems across the region. The tech giant had recently introduced its redesigned fourth-generation Nest Learning Thermostat in 2024, yet the complexities associated with European heating systems have posed challenges for the company.
Heating systems in Europe are diverse, with a variety of hardware and software specifications that complicate the development of compatible products. Google has acknowledged these challenges, stating that the intricate demands of the European market make it impractical to continue launching new Nest thermostats there. As a result, the company will no longer introduce any new models in Europe.
Despite this withdrawal, Google reassures users that the existing third-generation Nest Learning Thermostat and the Nest Thermostat E will remain functional. These models will continue to receive essential security updates and will be available for purchase while supplies last. However, potential buyers seeking a new thermostat that integrates with Google Home will need to explore third-party alternatives.
In addition to halting the launch of new devices, Google will also discontinue software support for several older Nest devices. Specifically, the first and second generation of the Nest Learning Thermostat, along with the second generation model launched in Europe, will no longer receive software updates or connect to the Google Home app starting on October 25, 2025. While existing routines will still function, users will find that these devices will lose some of their smart capabilities as they become less integrated with the Google ecosystem.
To soften the blow for affected customers in the US, Google is providing a discount of $130 off the new fourth-generation Nest Thermostat. Canadian customers will benefit from a $160 discount, while European users will receive 50 percent off the Tado Smart Thermostat X. This initiative aims to assist users in transitioning to newer technology despite the recent changes in product availability.
Overall, Google's decision to stop launching new Nest Thermostats in Europe highlights the complexities of adapting to regional heating systems. As the company pivots its strategy, existing users can still enjoy their current devices for the time being while exploring new options in the market.
