NBA star Steph Curry is entering the $25 billion sports drink market with PLEZi Hydration, a healthier alternative featuring double the electrolytes and no added sugar. Available in three exciting flavors!
Fast-food giants like Chick-fil-A and Taco Bell are revolutionizing their menus with vibrant, trendy drinks to attract younger consumers. From exotic flavors to unique mashups, discover how these chains are reshaping beverage offerings.
PepsiCo's recent $1.65 billion acquisition of Poppi enhances its foothold in the booming healthy drink sector, as consumer preferences shift towards gut health-focused beverages amid rising costs of traditional sodas.
PepsiCo has announced its $1.95 billion acquisition of Poppi, a fast-growing prebiotic soda brand. This move aims to capture the rising demand for health-focused beverages, as Poppi's co-founder expresses excitement for the brand's future.
PepsiCo is acquiring Poppi, the prebiotic soda brand, for nearly $2 billion as soda consumption declines. This move highlights the growing popularity of health-focused beverages amid legal challenges for Poppi.
President Trump has issued a stark warning of a 200% tariff on European alcoholic beverages in response to the EU's countermeasures against US tariffs. This tit-for-tat could escalate the ongoing trade war, impacting both American and European industries.
Find out how President Trump's tariffs on steel and aluminum are set to raise prices on consumer goods like cars, beverages, home appliances, and bicycles, potentially impacting the economy and consumer spending.
