The most intense period on the NBA calendar isn't the postseason, the Draft Lottery, or even the NBA Finals. Instead, it's the first week of free agency, a critical juncture where the reputations of front-office executives are made or broken. This high-stakes time is pivotal for building contenders for the next season, as numerous players, general managers, and agents make crucial decisions—often at a moment's notice. Compounding this chaos, free agency follows closely on the heels of the NBA Draft and precedes the NBA Summer League, creating a whirlwind of activity that can be overwhelming.
Imagine the frenetic phone calls at all hours, the strategic discussions in the war rooms, the promises made and broken, and the dreams of players waiting to cash in on generational contracts. The landscape is filled with buzzwords that become part of everyday vernacular, such as 'first apron', 'second apron', 'luxury tax', and 'mid-level exception'. However, free agency has evolved, and it doesn't ignite the same fervor as in previous years. The majority of superstars and rising talents are opting to stay with their teams for financial security, as franchises are willing and able to offer lucrative contracts that keep them off the market.
Moreover, the trend indicates that most significant player movements during the initial phase of free agency involve aging stars who have already secured their financial futures and are willing to seek new environments. Often, these high-profile moves occur via trades initiated by players who are not free agents but use their influence to facilitate a deal. This creates a summer saga that results in the emergence of winners and losers without a single game being played. Here are the key takeaways from the first week of the 2025 NBA Free Agency:
Superstars have always wielded significant influence within their organizations, and Giannis Antetokounmpo is no exception. His desire to win, especially after experiencing championship glory, has put the Milwaukee Bucks in a precarious position. In their attempt to salvage his prime and avert a trade request, the Bucks have been actively retooling their roster since their 2021 championship victory. Their latest move involved utilizing the stretch provision on injured star Damian Lillard, which has made him a free agent but also left them with approximately $22 million in dead money on their salary cap over the next five years.
This maneuver allowed them to reportedly sign Myles Turner, a solid rim protector and versatile big man. However, Turner is only a marginal upgrade over the similarly skilled Brook Lopez, who departed during free agency at a lower cost. The Bucks find themselves in this challenging position after extending contracts for declining players like Khris Middleton and Lopez to maintain their championship core, ultimately leading to the acquisition of Lillard, who may miss the entire next season due to an Achilles injury. They have also firmly rejected any notion of trading Antetokounmpo, even for a substantial return.
Like Antetokounmpo, Nikola Jokić is on a quest to reclaim championship glory, yet he faces challenges with a roster that has lost key assets. Despite this, the Nuggets managed to push the eventual champion OKC to a seventh game in the Western Conference semifinals with a diminished lineup. In anticipation of this summer, the Nuggets undertook a significant front-office overhaul, and the early outcomes appear promising.
Denver successfully made critical upgrades while navigating the complexities of the salary cap. New additions include Cam Johnson, Tim Hardaway Jr., Bruce Brown, and potentially Jonas Valančiūnas, while parting ways with Michael Porter Jr., Dario Šarić, and an unprotected 2032 draft pick. This strategic reshaping has allowed the Nuggets to trim $34 million from their payroll while avoiding luxury tax complications this season. They could be a formidable challenge to OKC once again.
New general manager Onsi Saleh has hit the ground running since joining the Atlanta Hawks, making significant changes that have revitalized the team. The Hawks capitalized on salary-dumping opportunities in Boston to acquire Kristaps Porziņģis, a versatile big man who complements Trae Young perfectly. Additionally, they recognized the Timberwolves' financial constraints and brought in Nickeil Alexander-Walker, a defensive-minded guard, while also securing Luke Kennard on a cost-effective one-year deal.
This transformation began with a draft-day deal that netted the Hawks an unprotected first-round pick from the Pelicans, setting them up for a promising future. With their current assets and cap flexibility, the Hawks remain poised for further moves before the February trade deadline, including a potential extension for Young.
Entering the summer with a youthful and promising roster, the Houston Rockets decided to accelerate their growth rather than take a gradual approach. They made a bold move by trading for Kevin Durant, while also adding defender Dorian Finney-Smith to replace Dillon Brooks. The return of Clint Capela adds much-needed size and depth to the squad, and they extended the contract of former lottery pick Jabari Smith Jr..
The Rockets appear solid across key metrics such as scoring, defense, and size, positioning themselves to improve on last season's 52-win performance. However, the point guard position poses a potential challenge, as Fred VanVleet bears significant responsibility without a proven secondary playmaker to support him.
The financial rewards of success have landed Shai Gilgeous-Alexander a staggering four-year, $285 million extension, making him the highest-paid player in NBA history—at least for now. This extension reflects the rising costs associated with supermax contracts, which will continue to escalate alongside the league's record media rights deals. At just 26 years old, Gilgeous-Alexander is already on his second extension, with the possibility of a third in 2030 if he maintains his performance level.
As the Oklahoma City Thunder look to solidify their future, they face the challenge of balancing contracts for Gilgeous-Alexander, Jalen Williams, and Chet Holmgren while surrounding them with a competitive supporting cast. The Thunder have advantages such as a projected rising salary cap and a cache of first-round picks to bolster their roster.
In contrast to the lucrative deals being handed out, the Boston Celtics faced financial pressure, prompting them to cut payroll. With both Jayson Tatum and Jaylen Brown earning over $200 million each, and Tatum currently recovering from an Achilles injury, the Celtics made the difficult decision to part ways with Kristaps Porziņģis and Jrue Holiday. With the looming second-apron luxury tax, teams are increasingly wary of exceeding their financial limits, forcing the Celtics to reassess their championship aspirations.
After reaching the Western Conference Finals in the past two seasons, the Minnesota Timberwolves have taken steps to enhance their roster by extending contracts for Naz Reid and Julius Randle. However, the franchise continues to grapple with its most pressing need—a point guard. Without addressing this gap, they risk falling short against top competitors like OKC, who exploited Minnesota's deficiencies in the previous postseason. The aging Mike Conley is not a long-term solution, and the franchise must hope that rookie Rob Dillingham can quickly adapt to the demands of the league.
As the 2025 NBA Free Agency unfolds, these developments highlight the intricate balancing act that teams face between financial decisions and building competitive rosters. With significant changes and strategic moves, the landscape of the NBA is set for an intriguing season ahead.
Written by Shaun Powell, who has covered the NBA for over 25 years. You can reach him via email and follow him on Twitter for more insights and analysis.