Roku users are encountering autoplaying ads for movies like Disney's Moana 2 when turning on their TVs. This unexpected behavior is part of a test by Roku, raising questions about user control over ad settings.
Roku device owners are outraged after an unskippable Moana 2 trailer played upon starting their devices, sparking backlash about the company's advertising tactics. Users express frustration over intrusive ads as Roku navigates monetization strategies.