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Unlocking AI Search: How PR and Content Strategies Can Boost Your Site's Ranking

Unlocking AI Search: How PR and Content Strategies Can Boost Your Site's Ranking

TECHNOLOGY - 11/3/2025

Google's VP of Product reveals that PR strategies can help businesses rank better in AI search results. Discover how AI behaves like humans and the importance of creating helpful content.

Google Introduces Ads in AI Mode: A Game Changer or Just Disruption?

Google Introduces Ads in AI Mode: A Game Changer or Just Disruption?

TECHNOLOGY - 5/26/2025

Google has begun rolling out ads in its AI mode and AI Overviews, claiming they are 'helpful' for users. This move raises questions about the impact on user experience and the integrity of search results.

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